Let's be eco-conscious today!
The task was to develop a new visual style for the brand of ecological biodegradable packages and tableware DiyEko (ukr. Do it Eco). The client wanted to look relevant and different from the existing brands on the Ukrainian market in the category of ecological packaging. Also, we have developed a descriptor for the brand - Innovation for the future. It is in line with the philosophy and activities of the company.
The task was to develop a new visual style for the brand of ecological biodegradable packages and tableware DiyEko (ukr. Do it Eco). The client wanted to look relevant and different from the existing brands on the Ukrainian market in the category of ecological packaging. Also, we have developed a descriptor for the brand - Innovation for the future. It is in line with the philosophy and activities of the company.
In an ideal world, everything that humanity produces and consumes must be recycled. Therefore, we have combined the form of the recycling mark with the typography and aesthetics of the term Sustainable. We chose not bright shades of green and created a simple but recognizable style for communication and basic layouts that the client needed for the brand to launch.
Design & Art Direction — Yaroslav Kryzhanivsky
Copywriter — Lolita Kryzhanivska-Ostroverkh
Copywriter — Lolita Kryzhanivska-Ostroverkh
Photos are taken from unsplash.com
