Le Salon Du Chocolat
The main objective of this project is to design a typeface title that reflects
the visual identity of a foreign festival held in Malaysia. Chocolate is an all-time
favourite among Malaysians, so I’ve chosen to bring the world’s largest chocolate
festival from France - Le Salon Du Chocolat, to our local grounds.
My idea is to use a 3D inspired approach to create a mouth-watering chocolate
typeface design. For the execution, I’ve assembled and arranged a variety of
chocolate-based snacks and beverages that form the letters of my title.
Thank you!