Marina Art Wall was a cross-media campaign that started on social media with an open vote to the public on the theme that would be graffitied by the artist TOZ on one of the biggest postcards in Rio: the facade of the Marina Palace hotel, in Leblon. The most voted theme chosen by the public was live painted by Toz during 12 days, while the city hosted the art event ArtRio 2015.
Marina Art Wall campaign was awarded Silver at the Ampro Globes Awards 2016, as Best Innovative Idea or Concept, among the best cases in Brazil.
Job role: concept + planning