Category: B2C, Broadcasting
Client: Setanta Canada
Project: High Definition – Service Launch
In 2010, Setanta (now Sportsnet World) became the exclusive broadcaster of Sunday BPL matches.
In addition, all these matches were to be broadcast in HD. A print/radio campaign launched the service,
with a special online "Match Day in UK" contest to fuel subscriptions.
In addition, all these matches were to be broadcast in HD. A print/radio campaign launched the service,
with a special online "Match Day in UK" contest to fuel subscriptions.
Media: TV | Print | Radio | Web
