I created signage that would draw people in through layers of identity, rewarding people who investigated further. The first sign people see is the largest and most simple, visually interesting to draw people in to the second sign, a framed explanation of my project, which asked people to relax with a book, take one home, enjoy them. Finally, hidden in the books themselves are bookmarks with full reviews of the books, written plainly and simply, motivating people to keep reading.