CLIENT
Urban Walkabout
BRIEF
Perth—Australia's town of prosperity. With continuous economic growth and natural beauty shining down on the city, Perth is a place to dream big. Driven by a seriously young energy a cultural revolution is underway making them the next cosmopolitan city to watch out for. Pieces of perth is a publication developed to help locals and visitors create an intimate connection with their city.
OUTCOME
Each town within the publication is given its own treatment and badge to reflect an innovative spirit. Paired with a fluro orange and vibrant colour palette the youthful and prosperous vibe of the city is carried throughout. Each unique shape representing the towns is then featured on the cover as a pattern and diecut.
