RESPONSIBLE FOR: Creative Direction of Design, Copywriting, Photoshoot, Creative and Digital Strategy, and Client Reviews 

Creative Director: Tasha Frey

Associate Creative Director: Miranda Woerhle

Production Design Director: Ann Johnson

Designers: Jeff Valasco, Craig Golden, Nick Petersen, Sara Hammerstad

Creative Retouchers: Ann Johnson, Ron Lenehan

Project Managers: Anna Larson, Jennifer Hendrickson

Account Director:  Hannah Mortenson

Proofreaders: Brian Bergman, Tim Zila, Leah Bourlotos

Producers: Sarah Fisher and Kel Nelson

Photographers: Janelle Olson, Paul Nelson, Brett Erickson, Phil Bode, Tom Matre, Julia Peterson

Stylists: Lynn Ostrowski, Gerald Kollodge

Digitechs: Mark Gordon, Eric Hall, Justin Wohlrabe

The end of an era. This was Best Buy's final newsprint Black Friday ad. And we went out with a bang. Against all odds, during a pre-vaccine pandemic, we were able to organize a socially-distanced, in person, final Black Friday photoshoot. The logistics were impressive and the safety precautions were taken seriously. We shot nearly 200 products in 10 days, retouching and compositing images and producing pages in tandem with the shoot. After 7 years working on the Best Buy weekly ad, this swan song was a major success for Best Buy and for our team. Which is why I'm showing all 20 pages.