Client
Mercado das Mães places motherhood at the center of all socio-political issues, which, in our society, is perceived with a distorted and devalued look.
Services
Brand Strategy
Visual Identity
The Solution
Believing in change and being willing to defend the case is Mercado's role. Mothers identify and realize the impact they can cause; the influence they have. Thus allowing them to assume a leading role and transform themselves, their social surroundings, and the creation of conscious human beings.
Speaking for yourself and having independence is an act that reverberates in the collective. Bravery and valence are essential to break the performance as maneuvering mass.
Mercado believes that empathy means a broad and attentive mind. It allows you to participate in the process of welcoming and understanding the other one. The daily activism of motherhood must be at the center of sociopolitical decisions, operating in social gaps.
