A campaign which created a social buzz

for Adidas and allowed Andy Murray fans

to play along with him on Twitter as he

worked his way through to his first

Wimbledon title.

We created a call to action spot and a series of vine animations to spice up the Twitter experience.

Directed by Golden Wolf

Produced by Partizan

 

Golden Wolf:

Creative Director: Ingi Erlingsson

Art Directors: Carlos Carrasco, Ewen Stenhouse

Producer: Ant Baena

Design: Carlos Carrasco, Ewen Stenhouse, Stefan Falconer, Robert Wallace

Animation: Robert Wallace, Stefan Falconer, Matt Timms, Tim Whiting

Compositing: Robert Wallace

 

Partizan:

Producer: Henry Scholfield

Line Producer: Ella More O'Ferrall

Production Manager: Alex Halley

 

Iris:

Creative Director: Adam Fish

Creative Director: David Feldman

Senior Account Director: Eddie Mills

Agency Producer: Melissa Beeson

 

Adidas:

Catherine Sinton

Steve Marks

Joe Carby