Henggi Nutmeg Soap
THE STORY
Conceived in a rural village in West Papua, Indonesia, Henggi is a handmade skincare brand the first of its kind to use the village specialty product: Nutmeg. Inspired by the owner's passion and vision for the brand, and as a fellow native, my team and I was propelled to support the business pro bono by creating naming and brand identity that would enables the brand’s story to soar even further into a wider market.
HOW WE HELP
Identity Design
Packaging Design
The chosen logo takes inspiration from the geometric triangular shapes as well as simplification of the nutmeg seed’s shape, combining them together into a single mark. The shapes of the logo can stand alone individually, but produce a more in-depth symbol when placed together as one mark, much like the nutmeg itself whose parts are all useful in its own right, but are a part of a single unit. It is also a reflection of the village’s philosophy that promotes unity and brotherhood within its culturally rich community.
