MEGAWASTE
corporate identity
Megawaste operates in the waste management sector. Its portfolio includes the brands Service, Facility management and Waste management. It emphasizes ecology and high quality service in international standards. We used our graphic design services to represent the client's core brand values and activities. As part of these, we incorporated the corporate identity on printed materials and business cards. We designed nature-themed posters that reference the company's environmental focus. We chose green, grey and white as the main brand colours. We designed shades that capture attention, are easy to remember and differentiate the brand from competitors. We also complemented the primary colours and logo with a set of graphics that represent the company's core activities and values. We also incorporated these graphics into print materials and posters. As part of the strategy to build and strengthen the brand identity, we decided to use original promotional items. When designing promotional items, we created several colour variations of mugs. We also applied the brand identity to ashtrays, pens and umbrellas.
