TARTARUS
Next gen launchpad for Next gen performance
The launchpad has a theme based on Greek mythology. The brand name Tartarus is depicted in the logo with the combination of T on the brand face which is an illustration of the imaginary Tartarus 'God of the Underworld'. The font used is also based on the Greek typography to give it a more authentic narrative and character.
Furthermore, the illustrative designs for icons are extracted from the tools and symbols used in the Greek era.
