Phil Kim's profile

The World is Flat

Branding


Rebranding OneIMS
OneIMS is a Chicago marketing agency specializing in digital and integrated campaigns. By creating holistic online marketing experiences for our clients, we harness the web's power to connect, communicate with, and captivate an audience of virtually any size.
This branding was designed to communicate our inclusive services and global connectivity through simple, clean iconography. The reimagined globe flattens and pays homage to our former logo, introducing the minimalist, abstract imagery style seen throughout our marketing materials and echoed by our smooth, rounded, sans serif fonts.
As an agency that develops and manages custom marketing campaigns for small, local businesses and major international companies alike, we have the responsibility of making the constantly-evolving world of digital marketing tangible, relatable, and straightforward. By adopting a simplified aesthetic and a bright, friendly color scheme, we're able to better represent both the breadth of our services and our client-centric, make-sense philosophy.​​​​​​​
With this flat, modern, and deceptively simple design, we make our promise to our clients clearer throughout all of our marketing materials: the world at your fingertips, neatly packaged and delivered without pretense.



The World is Flat
Published:

The World is Flat

The OneIMS rebranding project was an in-house creative team initiative to develop, refine and create cohesive visual guidelines to be implemented Read More

Published: