OPPORTUNITY
Design conceptually related book jackets for a series of books from the Penguin Classics Collection.
Design conceptually related book jackets for a series of books from the Penguin Classics Collection.
SOLUTION
The series Overcoming Life is targeted towards older women who are entering a different phase of life, particularly women who wish to live a bucket list type lifestyle. During this chapter of life, these women are searching for adventure and a new independence. These book jackets use coffee mug humor to cynically portray the main character’s struggle, which is relevant to readers. Each book in this series aims to encourage its reader to get out of her comfort zone and find her true self again, while adding a humorous tone to overcoming the present struggles in her life.
The series Overcoming Life is targeted towards older women who are entering a different phase of life, particularly women who wish to live a bucket list type lifestyle. During this chapter of life, these women are searching for adventure and a new independence. These book jackets use coffee mug humor to cynically portray the main character’s struggle, which is relevant to readers. Each book in this series aims to encourage its reader to get out of her comfort zone and find her true self again, while adding a humorous tone to overcoming the present struggles in her life.
*Penguin Classics is an imprint produced by Penguin Books, under the control of Pearson Group.
*All original imagery.
