Musica Improvvisa by Die Schachtel is a 10-CD box featuring ten groundbreaking Italian improvised improv/electronic/jazz bands/artists. The challenge was to create an original visual language, able to convey the sense of vibrant energy and aural displacement provided by the radical music featured in the discs.
The boxset contains 10 individual Digipaks, a 24-page booklet and a small poster. Printed in a stark black-only monochrome on chlorine free white paper.
Both design and typography have been achieved through an "improvisation" technique. We started with hand-drawn sketches done outside of of any structured framework, in unusual places or contexts. The sketches were then assembled looking for the spontaneous juxtapositions, which eventually generated the final designs. The hand-drawn typography was created in a similar fashion.
