Srihari Rao's profile

Publication on Chip Kidd

Creating E-PUB Magazine on CHIP KIDD
The Brief is to create an E-PUB about one of the leading influencers in Graphic Design, and I have chosen "Chip Kidd". Though he is majorly a book jacket designer, his way of looking at Design has laid foundations to modern Graphic Designing across mediums.
You can interact with E-PUB below
PROCESS
Had to do Research on Chip Kidd, but importantly on decoding his work in the first hand. Then, it was documented to have a brief idea of what the content and how it should be illustrated in a visual form.Finally, it had to be designed as a Publication using InDesign. Finally, draw some inspiration for the visual medium, colours and typography. Kept it simple, using Future typeface for 90% of the project, while playing with Dark Grey and Mixed Yellow colours, drawing inspiration from Oscars, that also, hints the value that adds to him and his work. The Flip book to create E-PUB was achieved with Heyzine website.

OUTCOME
The design of E-PUB is Published, while in parallel, the research on Chip Kidd was very much not just used for content of E-PUB, but also, illustrates, how Graphic Design can be used to its full potential if one wants to be, across mediums and styles. A 40-page E-PUB is published with links inserted, learning more about InDesign and Photoshop respectively.
BACK COVER - MOCKUPS ON DIGITAL MEDIUM - MOOD BOARD
Publication on Chip Kidd
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Publication on Chip Kidd

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