EVdesign : personal branding

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Goal : Design the logo and graphic identity for my own graphic design company.
I wanted the logo to reflect my creativity and reliability with a feminine and elegant touch.
Something modern but not too extravagant.

After exploring different tracks, I decided to use my initials (EV) drawn freehand like a colorful ribbon around the word "design" written with Brandon Grotesque, a san serif font. This initial logo can be used in four different colors.

Logo : four versions