In 2016, after several years of working at the agency, classic lettering became a bore for me, and I started writing letters for training, ignoring all the rules that guided me in my work. I desired freedom. I decided to combine my experience from graffiti, general design techniques, lettering and my vision of deconstructive aesthetics.
This project is a visual study of my creative style transformation.
I chose the most interesting works in this style from 2016 to 2021, and arranged them chronologically.
I chose the most interesting works in this style from 2016 to 2021, and arranged them chronologically.
This allowed us to analyze the technology complexity and experiments with materials.