DISH Fiber empowers multifamily property owners with the ability to monetize a turnkey community-wide internet and entertainment solution for their residents. To launch this new product the DISH Business team participated in the apartment Industries leading event, NAA Apartmentalize, to launch their product. Our agency helped strategize and design the product launch of DISH Fiber at the premier event in Denver, CO. We designed a variety of collateral under tight deadlines ranging from shuttle bus wraps, side walk banners, window clings, digital kiosk signage, e-blasts, attendee lounge materials, path markers and the trade show booth environment. We used red duotones with lifestyle imagery and bold playful copy to pop and get our audiences attention. This event raised product awareness and sales and set up DISH Fiber for a successful future.

CREDITS: Agency: One Ten Creative, Client: DISH Business, Art Director: Jessica Bell, Designer: Corrine Metz, Event Photographer: Evan Brogan, Copywriter: Cory Voyzey