FEEL GOOD
EVERYDAY FITNESS
Feel Good Fitness is a fitness company based in Vancouver, BC with a focus on everyday fitness ran by former Tight Clubber Oll Farrell. The aim is to provide fun, functional group workouts for everyone, that boost endorphins, strengthens people’s bodies and gets participants ready for all those everyday activities they love. The task was to create a brand that felt fun, warm, welcoming and different to the stereotypical fitness industry norms.