Taegyu Choi's profileSaun Park's profile

nabos®

Multiple Owners
•
Furniture
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design



nabos

nabos is a project reinterprets Soban(Traditional Korean Table) into a casual product. The goal of the project is to create a Korean but unfamiliar aesthetic by compounding classic image of Soban and casual image of plastic. Hojokban, Najuban, and Gangwonban are reinterpreted as products of three different sizes, and each Soban is designed to be assembled and disassembled using an appropriate structure. We hope that nabos will approach you as a fresh way to consume tradition. The name nabos is a reverse of Soban.

nabos는 한국의 전통기물인 소반을 캐주얼한 제품으로 재해석한 프로젝트입니다. 소반의 원래 형태를 유지하며 플라스틱의 캐주얼한 이미지를 이식해 한국적이지만 낯선 미감을 조성하는 것이 프로젝트의 목표입니다. 호족반, 나주반, 강원반을 세 가지의 크기가 다른 제품으로 재해석했으며, 소반마다 적절한 구조를 활용해 조립과 분해가 가능하게 설계되었습니다. nabos가 전통을 소비하는 신선한 방법으로 다가가길 바랍니다. 프로젝트 이름 nabos는 soban의 역순입니다.




graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design



Hojokban
S size Soban
240×240×180 mm

graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design



Najuban
M size Soban
280×370×250 mm

graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design


Gangwonban
L size Soban
370×560×295 mm

graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
graphic design industrial design Packaging adobeawards art direction blue branding concept design Korea product design
nabos®
Published:

Owners

Taegyu Choi's profile
Seoul, Korea, Republic of
Saun Park's profile
Seoul, Korea, Republic of

nabos®

nabos is a project reinterprets Soban(Traditional Korean Table) into a casual product.

Published:

Tools

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives