Cabaret Sauvage is an atypical stage located in the Parc de la Vilette in Paris. Wishing a rebranding of their visual identity, the objective was to keep the DNA of the Cabaret, namely the heart, stylized as a tattoo, while making it more contemporary.
illustration steps & progress
The heart is created to echo the old school tattoo style of the old logo, indeed the dotwork (or pointillism) makes the logotype identity. The veins and arteries have been transformed into olive tree roots to add a wild and dreamy aspect.
Creation of the Cabaret Sauvage website, used in a way to be able to take his ticket quickly enough, to optimize the user experience. With also an aesthetic playing with the heart and the typography on the clichés of the site.
We can see here the play between the typography and the artist's photo, with also the possibility to search for a date in the calendar and create an easy path for the user
We can see here the play between the typography and the artist's photo, with also the possibility to search for a date in the calendar and create an easy path for the user
We can see here the play between the typography and the artist's photo, with also the possibility to search for a date in the calendar and create an easy path for the user
Creation of the program for the 2021 season of the Cabaret Sauvage. A refined cover on which the heart adds its complexity and its wild aspect.
