KEENTERS
beauty marketplace
Objective:
create a brand of beauty marketplace
Solution:
At first we developed the name – KEENTERS. It is based on the capacious word keen, which has many meanings: insightful, enthusiastic, ardent, intense. These words perfectly describe how the creators of the project relate to their brainchild. We emphasized this special attitude in the sign – with a monogram based on the capital letter K. Thus, we are talking about the personal responsibility of the owners for the quality of the products.
What was developed:
• Name
• Tagline
• Legend
• Logo, corporate identity, brand book
• Content strategy
• SMM support at the launch stage
