Purus Letterhead System
OPPORTUNITY
Create a letterhead system for the rebranded Purus company.
SOLUTION
The design goal of Purus is to convey a message of cleanliness, stability, and dependability. This is achieved in the letterhead system by relying on the power of the blue, red, and white color palette, and using strong simplicity. The envelope and letterhead have a solid blue bands including the Purus wordmark or tagline to compliment the Purus logo instead of using the logo itself. Doing this creates a cohesive but interesting letterhead system.
Create a letterhead system for the rebranded Purus company.
SOLUTION
The design goal of Purus is to convey a message of cleanliness, stability, and dependability. This is achieved in the letterhead system by relying on the power of the blue, red, and white color palette, and using strong simplicity. The envelope and letterhead have a solid blue bands including the Purus wordmark or tagline to compliment the Purus logo instead of using the logo itself. Doing this creates a cohesive but interesting letterhead system.
