Wall Mural designed for a nationwide network of private FM radio stations in India. The target audience was young people who listen to their channel and the aim was to position the brand as new age and forward looking. Was left with a bank of rejected work before the final creative got approved. Most designers will agree that hours of execution and ideation lie unused in folders when it's rejected (unless of course, a golden opportunity to repurpose comes by); here's one such rendition of rejected client work. Designers, let me know what you do with rejected client work in the comments!
