Feel thrill, a can of water that shows, not only tells 

Hydration has never been a bigger hype. How many times have we been reminded about the two litres, aka 8 glasses, of water a day as a magical salvation to all our problems. Lifeless hair? Hydrate! Dry skin? Hydrate! Want to loose weight? Honey, not only drink two litres, four will do the trick!

The design concept shows us a patch of skin presenting sparkling water as it would on our physical being. Sparkling as a thrilling experience rushing through our body creating goosebumps on its way. When recognising the idea behind this unique display of human fuel, it’s not difficult to put two and two when examining the typography style used. What other permanent and solid looking writing other than tattoos could there possibly be to makeup our exterior. 

The gentle and straightforward design gives the product an effortless appearance making it accessible to a wide range of consumers.