Forerunner 10
This campaign launched Garmin's lowest priced running watch to date. We wanted our first time runners to know that their Forerunner 10 would be with them throughout their journey to fitness, from Start to Finish. The campaign included print ads, merchandising, 3rd party banners, a landing page, and promotional video.
Interactive landing page
Forerunner 10: Move Me
Promotional video created for PR distribution and appeared on the Garmin website
Print ad
Print ad developed for Women's Running and Runner's World magazines
Merchandising
Stand alone merchandising piece created for distribution to Garmin retailers
