​To celebrate Chivas' successes and highlight future brand activities to the Pernod Ricard team members​ across all their global territories, a quarterly internal comms magazine was produced. In-keeping with the past editions, a beautiful illustration by Laurence Whiteley, was commissioned for the cover. This along with the bespoke envelope, foiling detail on the cover and addition of a gold spot colour in the printing process, created a wonderfully covetable publication. Page design focused on readability, with important content and calls-to-action being signposted by a number of visual devises, specially created for this edition. 

-
Agency: Pencil
Art Direction: Cat Howard

Illustration: Laurence Whiteley
Mar 13