Rhyno Records
Project Overview
In this project, I was asked to create an identity system for Rhyno Records, including the logo and other collateral. In my design, I wanted to include the following traits of the company: strong, fearless, diverse, and independent. I used an image of a rhino because they are strong, fearless, independent, and in the company's name. I chose to use a broken record to symbolize how a broken record keeps repeating; the customers will keep coming back again and again.
The Process
I began my process by sketching the logo to see different variations possible for the logo.
Rhyno Records Logo BW and Color Versions
Rhyno Records
