Powering Energia’s brand into the future
Energia, Ireland’s greenest energy supplier provides energy to over 180,000 homes and businesses across Ireland. We partner with them to deliver strategic creative communications.
Challenge
The energy industry is in a state of enormous change, with new entrants to the marketplace, more environmentally conscious consumers, and new technology changing how customers use and pay for their energy.
With customers able to switch providers with the click of a button, Energia need to engage with their customers, launch new services and stay ahead of the competition to stay relevant.
Solution
Over the past two years we have partnered with Energia on strategic communications projects including redesigning their customer lifecycle comms, campaigns and brand architecture with a focus on new technologies and markets.
Results
From a new online smart home store, to a redesigned customer rewards programme and rebranding the Energia AIL to kick off their sponsorship with the IRFU across the country we’ve helped Energia engage with their customers, launch new offers and stay relevant in a fast-changing marketplace.
