Luere Skin Care is based on the concept of pH balance. If your skin is at the pH of 5, then it will be at its healthiest. Luere Skin Care can help you achieve this with its neutralizing base products such as the cleanser, cream, and serum that you would then add Luere’s leveling powder to achieve a balance of pH 5.
The powder consists of natural minerals that will help your skin look and
feel healthy.
The branding and packaging of this skin care line reflects the beneficial qualities of the natural ingredients it is made with. The proportions of the bottles are based off of the pH scale and mark the proportion of 5 out of 14. Each level of the mineral powder has a color indicator based on the number you are adding to or subtracting from to get a pH of 5. The characteristics of the skin care line are shown through icons. These icons make up the logo. Luere means “to purify”.
