Mahatma Gandhi – the man who devoted his life to peace and bonhomie – must be  pleased to see state-run Khadi and Village Industries Commission and retailer and apparel brand Ecotattva. From being dismissed by many as dull and dated, khadi has today made its way to everyone’s wardrobe. Whether it’s there as a statement of luxury, or just a cost effective and organic way of life, khadi has come a long way from the deathbed that the Mahatma picked it from. Ecotattva’s establishment was triggered due to a group of homo sapiens love for nature. They have strong attributes to providing our consumers high quality handmade products that are environment friendly. And are loyal ambassdors of the slogan GO GREEN. Ecotattva have collaborated with members of the society with equivalent roads of interest as us transforming ideas into reality. That’s why we modernized this 100 year old creation into a sustainable livelihood published as “Ecotattva with love from nature”

We started with brand identity and then developed visual language aligning to the brand. Also we extended branding with multiple medias like Tv commercials, Newspaper Advertisement, Brochures, stores, packaging and many more.