Project Fuse is an interpretation of a luxury electric scooter design from Chevrolet in the near future. The challenge of the brief was to generate a unique exterior design that speaks to the ethos of a chosen automotive brand which has not yet entered the scooter segment, while adhering to all of the necessary road safety rules and reg’s.

 

We developed the design from a general concept through to a refined design that appeals to the aggressive, audacious facet of the Chevy brand. 

Research Boards:

 

Precedent Board

Rendering of final concept in an environment

Concept chosen for refinement

Steering wheel concept

Layout & design of rear lights

CAD renders of final design

Thank You