Bringing the packaging to the products purpose. Sunglasses block the sun from the eyes.
The packaging consists of a cloud shape flap, that represents a shade from sun. The yellow interia represents sunlight, rays of sunlight come out from behind the cloud.
Template of the main exteria.
Packaging in use. Infomation on back, barcode on side and a dio-cut under the flap to show the sunglasses.
Idea sketches, developing concept.
Other concepts...Celebrities hiding their identity or are known for their sunglasses.
Expressive cartoon eyes.
