Lookup takes you to discover space & its phenomena
Astronomy is a vast and complex subject. That's why Lookup takes you to discover space and its starry sky, making it available to you by providing you with the means necessary to observe and understand astronomy.
Amateur, curious, observant or even passionate, Lookup accompanies you and teaches you the basics of astronomy through observation workshops, meeting with professionals, but also free-to-access articles on its own website.
Embark with Lookup and discover this univers around us.
This is a school project and therefore a fictitious project.
It's often said that the best way to learn is to practice.
In order to communicate on Lookup and its workshops, a 4x3 campaign is set up. This one comes in 3 visuals.
The aim of this campaign is to provoke a feeling of frustration among the reader, that of not being able to see the photo hidden behind the text. This same text is in fact an invitation to join the workshops offered by Lookup in order to live the experience in real life and not through a simple photo.
A call to action then encourages the reader to go to the Lookup website to register for the workshops.
The Lookup Website.
As mentioned earlier, a website is set up. The latter serves as a learning medium and information for astronomy enthusiasts. So readers can find additional information about their learning, astronomy news, and agenda of upcoming events, a photo gallery, but also a section to register and participate In the workshops offered by Lookup.
