This packaging project was a two part assignment. The first half was to chose a contemporary artist and make a wine bottle series based on their art. I chose the artist Damien Hirst. My logo mark is a wine glass made of his initials. I chose my colors from a painting series he did with colored dots on a white canvas. The tagline for the wine is 

“Sometimes when your drunk you see better.” This is a quote from Damien himself. The brand name is tHirst it’s a play on his last name Hirst. Each of his wines are named after one of his artworks. I chose a Merlot, Moscato and Champagne. For the second half, I continued my design element of the dot grid from my bottles to the boxed wine as well as the box for the Champagne. I also created a pattern out of my logo mark that is featured on the neck wrap as well as the back of the label .