The Daily Vomit

A blog centred around publishing uncensored, unfiltered opinions and truths on current affairs from across the globe.

The mood inspiration used for the brand development was “straight - off the streets”.

This paved the way to use street art/graffiti elements and conjoin them with a retro sign board sign style to revive a nostalgic notion of “telling it like, it is” without the filters.

The end result a quirky logo concept to appeal to the youth and posters that get straight to the point.