Currier Museum of Art
Branding and Visual Identity
An extensive expansion/renovation at The Currier Museum of Art inspired a new visual identity and brand for the institution. The concept “focused on art, centered on people” is expressed in the visual communications collateral. A friendly tone of voice, vibrant color palette, and closely cropped images build on the museum’s promise to offer meaningful encounters with the finest works of art.
{Concept, art direction and design while at Minelli Inc.}