Client: Nutrilite Việt Nam
Agency: DNA Digital
Sr. Art Director: Hoàng Thành
Copywriter & Content Writer: Thanh Tâm
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Background:
Nutrilite believes that with their strong heritage brand (80 years in the establishment), 10 years best seller globally, and the largest organic farm can make the difference. Thus, they offer The First, The Best, The Only that meets all scientific standards keeping you well, every day.
Creative Approach:
My team needs to make women aware of Nutrilite as the most trustworthy supplement brand by introducing 3 strong reasons-to-believe: The First, The Best, The Only.
Execution:
1/ Video Social Experience:
2/ Key visual:
3/ Livestream:
4/ KOLs Amplify:
