Fisio André Viegas is a Physiotherapy clinic in Portugal that wanted to renew its brand design to something that reflected their attitude - clinical, modern, but fresh.
To achieve this without falling into clichés of the field, we had a more intuitive approach: we combined the initials of André Viegas with a circular form, something that subconsciously gives us a sense of balance, peace and movement.
And because Fisio André Viegas had its origins in sports physiotherapy, we used the colour green to retain a clinic imagery while also referencing a healthy lifestyle.
