When we started working on their brand, we asked attorneys Keith Millhouse and Ernie Hahn what they didn't want to see. They answered "no columns please." The office and the attitude of the new California law firm is free of mahogany paneling, cut-crystal decanters and other traditional clichés. They are modern, sleek and incredibly talented; they wanted a mark and graphic standard to reflect it.

 

The design boasts a monochromatic palette of gunmetal and cool grey, a stylized mark and geometric patterned elements printed with clear foil.