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Packaging Design : Golden Temptations

An elegant packaging design for durian candies. 
Durian is crowned the King of fruits in Malaysia and
is well-known of its tasty freshness. 
It can be consumed raw, or can be made 
into candies and desserts.

Durian candy is well accepted and has become 
a very popular souvenir. Hence, the packaging design of
this product has become more important as one of its roles is 
to attract eye balls. Its design is inspired by the warmth of 
the tropics and the nostalgia of the traditional styling.
The elements of the dusun durian (which means 
the durian plantation) is brought to life through its local 
wood carving patterns. The packs can then be used as 
a candle holderwhen the candies is consumed.
The die-cut on the pack allows the candle light to shine through,
projecting the dusun durian graphical elements onto the wall,
will the aroma of the candy lingers.

 
Packaging Design : Golden Temptations
Published:

Packaging Design : Golden Temptations

Honorable mention in Adobe Design Achievement Awards (ADAA) 2008 Featured in ZEIXS Label & Packaging Design Book 2009

Published:

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