Ciputra Artpreneur Center (CAC), with an area of approximately 10.000 sqm, is the place dedicated to art and comprises of an art museum, exhibition halls, international standard theatre, and multifunction rooms, and other supporting facilities located in the top floor of Ciputra World Jakarta Mall. CAC aims to become an incubator partner for Indonesian artpreneurs; cultural, intellectual supporter and Indonesian human resources empowerment.
In the 2013, Citra Art Management set bid for the Marketing Kit as well as Website design for CAC, and Decovisual Group throughh its subsidiary, 2++|TooPlusPlus have succeeded to win the bid.
Challenge:
The Brand Creative Platform should convey the essense of CAC as an "Art Center with Entrepreneurship Soul", it should bridges between art and business, between imagination and rational, bend into well-built pack.
Solutions:
Our approach is to give a single visual form which has been familiar for even business world; strokes of brushes. This is an iconic visual for painting. The strokes will encompass and cover all pages as well as all major headlines in prints or websites.
In the 2013, Citra Art Management set bid for the Marketing Kit as well as Website design for CAC, and Decovisual Group throughh its subsidiary, 2++|TooPlusPlus have succeeded to win the bid.
Challenge:
The Brand Creative Platform should convey the essense of CAC as an "Art Center with Entrepreneurship Soul", it should bridges between art and business, between imagination and rational, bend into well-built pack.
Solutions:
Our approach is to give a single visual form which has been familiar for even business world; strokes of brushes. This is an iconic visual for painting. The strokes will encompass and cover all pages as well as all major headlines in prints or websites.
Design and Creative Direction: Nikky Almon Hamzah
Photography: Karim Nazir, Fairnan Suharnoto
Graphic Design: Nikky Almon Hamzah, Gilang Topan Firdaus
Web Design: Nikky Almon Hamzah, Akbar Mappaleo
