- THE TASKThe founders of 1:1 Arkitekter are characterised by their combination of architecture and construction, which is why their solutions can be taken directly from the drawing board and realised and brought to life in the real world. 1:1 Arkitekter emphasise the importance of the ability to meeting their clients in a straightforward way, one to one, which is why they wanted a visual identity that matched their new name and profile.
THE SOLUTIONThe new visual identity embraces the company mission – to make things more simple and approachable. Furthermore, 1:1 symbolises the two founders and their unassuming personalities. The symbol reflects the duality in 1:1 Arkitekter in that it can be viewed both as 1:1 and an A. This is further emphasised by the stringent black/white colour scheme.
AWARDEDCREATIVE CIRCLE AWARD Gold Winner / Mini-Identity
CLIO AWARD Silver Winner / Corporate Identity
EUROBEST AWARD Bronze winner / Corporate Identity
DESIGNPREIS DEUTSCHLAND Nominated / Corporate Identity
THE DANISH DESIGN PRIZE Nominee / 2010/11Corporate Identity