MENSWEAR COLLECTION INSPIRED FROM DHRUV KAPOOR
PROJECT : A college project on menswear.
CHALLENGE : To pick a designer having menswear category.
Research on fashion trends such as colour, silhouette, surface ornamentation, fabric & trims
Come up with relevant theme.
Develop prints and surface ornamentation based on the theme.
Design boards & collections inspired from the designer's aesthetics for autumn/winter 2019
PROCESS : Discovery . Research . Theme. Representation of boards .Surface ornamentation. Design. Illustration.
Dhruv Kapoor is the founder and creative director of his label. Transcending generations, the brand Dhruv Kapoor brings its ideology to life through tools of confident self-expression. Every collection reinterprets aesthetic codes through a new perspective and challenges the norm. Celebrating an individualistic sense of taste and awareness, our ideology thrives on innovation, freedom and empowerment.
Far from traditional aesthetic imagery, the brand depicts an endless play of past, present, and future. It is an unrestrained reflection of contemporary society and its interactions with the most diverse cultures where convention is re-defined in the tireless search of new perspectives (source from the brand's official website)
My VISION : Reminiscing 90's fashion with a mixture of Masai tribe .
Focus on details oriented to the brand.
Suggestive to the brand about the collection in future.
Brand board based on the aesthetics of the brand
Trend board based on fashion forecast in reference to fashion magazines, blogs, social media, fashion shows & designers
Mood board (theme) named blend, fusion of Masai tribe, Kenya with 90's fashion sense of individuality. Mixture of tradition with style & comfort
Story board on inspiration
Colour board with Pantone code
Surface ornamentation & fabric board developed through sourcing of swatches, mix & match of swatches to create patch work, hand painted flower motif to blend with the theme & trend forecast
Collection inspired from the aesthetics of the brand by implementing the surface ornamentation
