Frooty Pots
Packaging to Reduce Consumer Food Waste
Starpack 2020 Brief D Winner
Below are the key USP's of this design:
- Jokes printed inside the bottom of the pots, to encourage kids to eat all of their fruit first.
- Two seasonal fruit pot packs to help reduce food waste, and to reduce the impact on
the environment.
- Unique 5 pots design to provide one pot per school day, and to help improve children's
diets.
- One pot holds a 5-a day portion of fresh fruit for a child.
- Child friendly design to create a positive brand image.
This was my entry into the 2020 Student Starpack packaging design competition, which won first place (Gold and Sponsor Award) in Brief D: Packaging to Reduce Consumer Food Waste.
Below are all the presentation pages with all the fine details about this project.