Legend has it that nobody quite knows exactly when Jack’s birthday was, they do however know that 'Jasper Newton Daniel' was born some time in September 1846.

To commemorate this, each year the whole of September is dedicated to celebrating his birth.

We created series of celebratory artworks to go into selected bars and bottle shops during September. Each layered artwork was cut from American White Oak (the same wood as that used in the Jack Daniel’s barrels and then hand painted using black ink mixed with a little splash of JD.

Raise a Jack to Jack!!!