El Yeite is a furniture design and production studio.
The term "Yeite" comes from the lunfardo of rio de la plata and has multiple meanings, such as: ingenious solution / skillfully improvised / the ability to solve an issue.
For the creation of the brand we worked on this concept on the morphology of the capitular "Y", and we generated a dynamic visual system that was developed in different communication pieces.
Brand identity Nicolás Smud - Santiago y Nicolás
Special Thanks to @faustobiglione @nicolasvasen @hernan_buccino
Photography @javieragustinrojas / @JoacoCarabajales
