After 12 years of success, Blasted Church found itself on the precipice of its very own renaissance as it entered a new age of enlightened craft and Bacchanalia. With an eye to expand beyond the Okanagan Valley and spread their gospel across the province, we crafted a new identity by blending religious art and humor. Each label tells a story of religious icons enjoying a slice of modern-day life, set in popular destinations across British Columbia. Through a syncretism of the new and old, this updated brand embraces Blasted Church as a rebellious player in the wine industry.
ART DIRECTION
Karen Poon, Emily Pedriks, Claire Tam
Karen Poon, Emily Pedriks, Claire Tam
LEAD DESIGNER
Karen Poon, Emily Pedriks, Claire Tam
Karen Poon, Emily Pedriks, Claire Tam
PRODUCT PHOTOGRAPHER
Karen Poon
Karen Poon
PRODUCT PHOTOGRAPHY ART DIRECTION
Karen Poon, Emily Pedriks, Claire Tam
Karen Poon, Emily Pedriks, Claire Tam
WEBSITE DESIGN & ART DIRECTION
Karen Poon, Emily Pedriks, Claire Tam
Karen Poon, Emily Pedriks, Claire Tam
ILLUSTRATOR
Shreya Shetty
Shreya Shetty
