Promotion
Adirondack Chair, Rocking Chair, and Cushions 25% Off
Goal
To establish a new email layout to use for future emails. Three Email compositions were created. The one chosen features more product and a new layout.
Specifications
Father’s Day is just around the corner!
Give them the peace and quiet they deserve (ha!)
Get an additional 25% off the Adirondack Chair or Rocking Chair and any Outdoor Cushions
Use Code: Y13CHAIR
Compositions A + B : traditional email format
Composition : new layout (chosen to be used)
Promotion
Sunday 8 Hour Sale, 15% Off + Free Shipping on All Lamps, Rugs, and Windows!
Goal
Two Email compositions were created. The chosen scene shows all products of the promotion in one scene. The color scheme is a transition from Winter to Spring feel.
Sunday 8 Hour Sale, 15% Off + Free Shipping on All Lamps, Rugs, and Windows!
Goal
Two Email compositions were created. The chosen scene shows all products of the promotion in one scene. The color scheme is a transition from Winter to Spring feel.
Composition B : was chosen to be used (below)
Promotion
Last Day of Free Shipping on Your Entire Order during our Summer White Sale and Outdoor Living Sale
Goal
Three Email compositions were created. The hero has variations on how the negative space was used.
Last Day of Free Shipping on Your Entire Order during our Summer White Sale and Outdoor Living Sale
Goal
Three Email compositions were created. The hero has variations on how the negative space was used.
The Main below is the email chosen. The branch and vase creates visual tension between the image and the call to action.
Promotion
Sunday 8 Hour Sale, 15% Off + Free Shipping on All Lamps, Rugs, and Windows!
Goal
Two Email compositions were created. The chosen scene shows all products of the promotion in one scene. The color scheme is a transition from Winter to Spring feel.
Sunday 8 Hour Sale, 15% Off + Free Shipping on All Lamps, Rugs, and Windows!
Goal
Two Email compositions were created. The chosen scene shows all products of the promotion in one scene. The color scheme is a transition from Winter to Spring feel.
Promotion
Summer Savings | 15% Off $150+, 20% Off $250+
Goal
Three Email compositions were created. Hero and banner to compliment each other. The intention was to give importance to both promotions with a summer, soft, whimsical feel.
Summer Savings | 15% Off $150+, 20% Off $250+
Goal
Three Email compositions were created. Hero and banner to compliment each other. The intention was to give importance to both promotions with a summer, soft, whimsical feel.
Composition chosen (below)
